Phil Schiller: Apple's new "Dr. No"

Phil Schiller is Apple's Senior Vice President of Product Marketing, but by all accounts his role in that job is as unconventional as Apple itself. Businessweek has delved into that -- as much as they could absent cooperation from Schiller or Apple -- and paints a picture of man who, in many ways, is very different than Steve Jobs yet who embodies many of his principles and visions.

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